We love to create soft comfortable pieces with clean lines and a contemporary twist. The inspiration for this collection derives from our own coastal roots, playing with fresh colour and stripes mixed in with the fascinating Japanese traditions of fish printing - ‘Gyotaku’ and ‘Koinobori’ - carp shaped wind socks.
We chose to make a great British fabric the core of our collection. The beautiful loopback cotton is both soft and bold at the same time, the fabric can be relaxed or more formal bridging the gap between loungewear for the beach and something a bit more formal and stylish. Ideal for alfresco evenings.
The majority of the collection is unisex, with the exception of a dress and skirt this season. We have kept the relaxed slouchy style of the pants and dungarees and introduced our “naughtyical” stripe. The relaxed soft twisted T-shirts use our own original gyotaku1 prints and the tent dress is perfect to spin and twirl away the summer.
Gyotaku (Japanese from gyo "fish" + taku "rubbing") is the traditional Japanese method of printing fish, a practice which dates back to the mid-1800s and used by fishermen to record their catches.
Koinobori (meaning "carp streamer" in Japanese) are carp-shaped wind socks
traditionally flown in Japan to celebrate Children's Day (Tango no Sekku). These wind socks are made by drawing carp patterns on paper, cloth or other nonwoven fabric. They are then allowed to flutter in the wind in honour of children for a good future and in the hope that they will grow up healthy and strong.